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Buick today announced pricing for the all-new 2011 Regal. Prices start at $26,995 for the premium CXL model, including a $750 destination charge.

Regal’s CXL turbo model will start at $29,495, including a $750 destination charge.

Regal will initially be offered in premium CXL trim only, with additional trim levels to be offered in the 2012 model year. The well-equipped Regal CXL includes the following as standard or available equipment:

* Standard 2.4L Ecotec direct injected engine rated at an estimated 182 horsepower (136 kW)
* Available 2.0L Ecotec turbocharged and direct injected engine rated at an estimated 220 horsepower (164 kW) – available late-summer 2010
* Both engines have six-speed automatic transmission standard with Driver Shift Control (DSC)
* Estimated 30 mpg on the highway with the 2.4L and 29 mpg highway with the 2.0L turbo engine
* MacPherson strut front suspension and four-link independent rear suspension
* Class-exclusive Interactive Drive Control System is available with the 2.0L turbo,

offering enhanced vehicle stability and greater driving safety, while also adapting the driving characteristics of the car to the driver’s preferences. The driver selects among three operating modes that adjust suspension, steering, throttle, transmission, and stability systems to personalize the driving experience

* Four-wheel disc brakes with four-channel anti-lock braking system, brake assist and electronic parking brake
* Standard StabiliTrak stability control system and full-function traction control
* Standard dual-stage frontal air bags, side-curtain air bags and pedal-release system; and available rear-seat thorax air bags
* Available navigation system, Harman Kardon sound system, and internal flash drive (1GB)
* Standard 18-inch aluminum wheels (19-inch aluminum wheels come with available Interactive Drive Control on the 2.0L turbo)
* Standard 12-way power, leather and heated driver seat; leather and heated passenger front seat; Bluetooth for phone capability; i-Pod auxiliary jack and USB port; XM Satellite Radio and OnStar

“The Regal is the next chapter in Buick’s transformation and we’re excited to bring this Buick sport sedan to market,” said Craig Bierley, Buick Marketing Director. “The dynamic driving experience and intuitive, personal technologies offer customers a premium sport sedan for great value.” 2011 Regal pricing compares to the 2010 LaCrosse as follows:

Buick Trim Level 2011 Buick Regal 2010 Buick LaCrosse
(CX) Available 2012MY $26,995
(CXL) $26,995 $30,395
(CXL) with turbo $29,495 N/A
CXS N/A $33,765

Regal production for sale in the U.S. and Canada begins late Q1 2010 in Russelsheim, Germany, with vehicles expected to start arriving at dealerships in Q2 2010. North American production will begin at the Oshawa Car Assembly plant beginning in Q1 2011 .

On Thursday Buick will reveal the 2011 Regal sport sedan to customers in the L.A. area. Armed with turbocharged horsepower, a driver-selectable suspension system and a firm, European-tuned chassis, it delivers a driving experience that rivals the best import sport sedans in the segment.

“The 2011 Buick Regal is like nothing you’ve ever experienced from this brand,” said Susan Docherty, general manager of Buick GMC. “The Regal is the next chapter in Buick’s transformation and will expand the portfolio to include a sport sedan.”

The new Regal arrives in the second quarter of 2010, with its sights aimed squarely on competitors like the Acura TSX and Volvo S60. It has a longer wheelbase and greater trunk volume than those vehicles, along with standard features – including a six-speed automatic transmission, 18-inch wheels and OnStar – that aren’t offered standard on either competitor.

The Regal’s development is rooted in Germany, where the globally led engineering team created the award-winning Opel Insignia – the 2009 European Car of the Year. The Insignia has garnered more than 31 prestigious awards and is the best-selling midsize sedan in Europe. Regal will bring all of Insignia’s award-winning design, technology and European-inspired performance capabilities to the American market.

The Regal has already been a success on another continent, in China. It went on sale in December 2008 and more than 64,000 Regals have been sold there. Enthusiastic customers cite its sculpted, flowing design and responsive performance as the top reasons for purchase.

Regal at a glance

Regal will initially be offered in premium CXL trim only, with additional trim levels to be offered in the 2012 model year. The well-equipped Regal CXL includes the following as standard or available equipment:

Standard 2.4L Ecotec direct injected engine rated at an estimated 182 horsepower (136 kW)
Available 2.0L Ecotec turbocharged and direct injected engine rated at an estimated 220 horsepower (164 kW) – available late-summer 2010
Both engines have a six-speed automatic transmission standard with driver-shifting control
Estimated 30 mpg on the highway with the 2.4L and 29 mpg highway with the 2.0L turbo engine
MacPherson strut front suspension and four-link independent rear suspension
All-new Interactive Drive Control System (IDCS) available with the 2.0L turbo, offering driver-selectable suspension settings and automatic driver suspension setting adaptability
Four-wheel disc brakes with four-channel anti-lock braking system, brake assist and electronic parking brake
Standard StabiliTrak stability control system and full-function traction control
Standard dual-stage frontal air bags, side-curtain air bags and pedal-release system; rear-seat thorax air bags available
Available navigation system, Harmon Kardon sound system, internal flash drive (1GB), hard drive with 10GB for music and USB port
Standard 18-inch wheels (19-inch wheels standard with IDCS)
Standard 12-way power, leather and heated driver seat; leather and heated passenger front seat; Bluetooth capability; XM Satellite Radio and OnStar.

Design story

The Regal’s sleek design blends the sweeping silhouette and proportions of a coupe in a progressive package that suggests motion from all angles. Great attention to detail complements that aggressive styling, with tailored applications of Buick’s signature design cues, such as the waterfall grille, select use of chrome trim and superior fit and finish of the exterior panels.

“Regal is all about great proportions,” said John Cafaro, design director, passenger car. “For example, with the fenders flared to wrap around the tires. It’s an aggressive stance that people aren’t used to seeing in recent Buicks.”

The car’s performance-oriented spirit is also conveyed in sleek, sculpted body-side detail and aggressive headlamps that further suggest motion. At the rear, an abbreviated deck and tucked-in body panels are the hallmarks of a contemporary sport sedan, with bold taillamps and their intricate lighting elements reinforcing Regal’s attention to detail. Eighteen-inch wheels are standard.

The sweeping design motif carries over to the interior, where the side panels flow uninterrupted into the instrument panel. The instruments have the look of expensive sport timepieces and are lit with ice-blue LED lights. The center stack, housing the climate and “infotainment” controls, was designed to allow for a lower, driver-centric instrument panel profile. Features such as a thick-rimmed, leather-wrapped steering wheel and firm, highly bolstered and leather-covered seats also support the sport-oriented driving experience.

“There is great design harmony between the exterior and interior,” said Cafaro. “The feeling of flow and motion carries through in an engaging manner that makes you want to take the Regal out to your favorite twisting road to see what it can do.”

A breakthrough interior

The Regal’s finely crafted, sporty and well-appointed interior builds on the exceptional attention to detail found in the Enclave and LaCrosse, blending signature styling cues with contemporary sport sedan aesthetics.

Regal’s firm, highly bolstered seats were benchmarked against the top import competitors for comfort and support, while a standard flow-through center console offers plenty of storage for passengers in the front and back.

Smart applications of technology are also hallmarks of the Regal, including details such as a multi-function controller on the center console for operation of the audio system, navigation system and the Bluetooth phone. The faceplate for the “infotainment” screen is set at a 30-degree angle to contribute to the car’s flowing interior design.

A new era in Buick design is also seen in the satin metallic, piano black and new, Kibo-patterned interior trim materials. Kibo is a rich, dark, progressively grained wood that lends an international flair to the Regal.

Under the hood

Unique with its all-four-cylinder powertrain, the Regal relies on the excellent horsepower-per-liter ratio of the Ecotec engine family to deliver smart, on-demand performance that is also very efficient.

Both the standard 2.4L engine and the available 2.0L turbo use direct injection technology to optimize performance, reduce emissions and maximize fuel efficiency. The 2.4L is the same engine offered in the Buick LaCrosse, but in the smaller, lighter Regal, it delivers more agile performance. The 2.0L turbo cements the sport sedan credibility of the Regal, with on-demand power comparable to a V-6, but the inherent efficiency of a four-cylinder. To ensure responsive power across the rpm range, the 2.0L turbo uses a twin-scroll turbocharger that builds power quickly at lower rpm.

Distinct, uniquely calibrated six-speed automatic transmissions are paired with each engine. Both offer driver shift control that enhances the sporty driving feel of the Regal.

Driving experience

The chassis and structural systems were developed in Germany and give the Regal the handling and dynamics of a premium European sport sedan, as well as the quiet, refined ride and road manners expected of a Buick. The body structure is one of the most rigid in the segment, which is approximately 25-percent stiffer than the previous Regal. This solid structure supports more precise suspension tuning and a quieter ride.

A relatively long wheelbase of 107.8 inches (2738 mm) gives the Regal refined, well-balanced vehicle dynamics and supports comfortable ride tuning. Additionally, an independent MacPherson strut-type front suspension with single-path mountings and hydraulic ride bushings; a four-link independent rear suspension; hydraulic rack-and-pinion steering; and optimized four-wheel disc brakes are optimized to the capability of the individual powertrains and tailored to the expected use by drivers. Models equipped with the 2.0L turbo engine, for example, feature larger brakes.

Latest-generation electronic stability control (ESC or StabiliTrak), anti-lock brake system (ABS), and traction control system (TCS) are standard with Buick’s innovative, Interactive Drive Control System (IDCS) real-time damping system offered on models equipped with the 2.0L turbo powertrain.

Interactive Drive Control System

Regal’s Interactive Drive Control System chassis technology (available on models with the available 2.0L turbo engine) offers enhanced vehicle stability and greater driving safety. It is designed to change the personality of the car based on the personality of the driver. A sophisticated driving mode control module continually monitors driving style utilizing yaw rate, lateral and longitudinal acceleration, steering wheel, throttle and vehicle speed. It defines the dynamic vehicle state, including acceleration, braking and cornering, to optimize chassis reactions. It also executes all of the IDCS driver selections.

All four dampers are electronically controlled and continuously adapt within milliseconds to the prevailing road conditions, vehicle movements and individual driving style. Chassis settings are adjustable by the driver, with Normal, Tour and Sport settings.

IDCS allows the driver to choose between three different operating modes that change the suspension settings, throttle response, shift pattern and steering sensitivity through the variable effort steering system. The three modes deliver three types of experiences:

Normal – balanced and optimized for all driving situations
Tour – optimized for comfort and relaxed driving on long journeys
Sport – optimized for road holding; enthusiast driving .

Selecting “Sport” mode optimizes the car for dynamic driving, tightening the suspension and steering response and speeding up the reaction of the automatic transmission. The “Tour” mode is optimal for long-distance cruising or rough road conditions, providing an increase in comfort. “Normal” or Default Mode is the perfect all-around setting for daily commuting and city traffic. The other major benefit of Interactive Drive Control is that it automatically adapts Regal’s performance settings to individual driving styles. When a driver begins to drive more aggressively it will tighten the suspension and increase steering effort and change to a more aggressive throttle response. When the vehicle senses that the driver is doing relaxed cruising, it adjusts settings for rolling smoothness and comfort.

Apart from a more rewarding driving experience, IDCS also offers safety benefits in emergency situations. For example, if an obstacle must be avoided when the car is in Tour mode, various chassis sensors convey this to the DMC and the dampers are stiffened within milliseconds, delivering greater body control.

2011 Buick Hybrid Crossover breaks cover

General Motors’ plug-in hybrid technology will be introduced in a new Buick crossover vehicle in 2011, Tom Stephens, GM vice chairman of product development, announced here today during the Management Briefing Seminars.

The yet-to-be-named Buick crossover will launch in late 2010 offering a family of fuel-efficient direct-injected gasoline engines, followed in 2011 by the plug-in hybrid model.

“Buick has always been at the forefront of new technology, so it is only fitting that the brand should debut our new plug-in hybrid technology in a beautiful new crossover,” said Stephens. “This will firmly put Buick, and GM, front and center in the advanced technology game.”

A new Buick for a new customer

The new five-passenger crossover will build on the success of the Buick Enclave, offering the brand’s finely crafted execution and premium driving experience in a fuel-efficient package.

“Some customers who have been drawn to the Enclave were looking for something a little smaller, but they didn’t want to give up craftsmanship or a quiet ride to get there,” said Susan Docherty, general manager of Buick-Pontiac-GMC. “We believe this new Buick will excite those customers, and will continue to broaden the appeal of the brand.”

The Buick crossover will be powered by an Ecotec 2.4L direct-injected four-cylinder engine with an optional 3.0L direct-injected V-6, and is expected to deliver 30 miles per gallon or more on the highway. Final fuel economy estimates, as well as additional vehicle details such as name and pricing, will be announced later.

Plug-in hybrid model

The Buick plug-in hybrid is expected to be the first commercially available plug-in hybrid SUV produced by a major automaker.

The Buick plug-in hybrid has the potential to achieve double the fuel economy of comparably-sized SUVs on short trips. This significant boost is achieved by combining a modified version of GM’s proven 2-Mode Hybrid system with advanced lithium-ion battery cells and charging technology developed for GM’s Voltec system, which will debut in the Chevrolet Volt extended-range electric vehicle in late 2010.

“LG Chem – the supplier of our battery cells for the Volt – has also been selected to supply the lithium-ion cells for the new Buick plug-in hybrid, and its Troy, Mich.-based subsidiary Compact Power will supply the pack,” Stephens said.

The Buick plug-in hybrid will use the same manganese-spinel based chemistry and polymer battery cells as the Volt. The 8 kwh battery – containing half the energy of the Volt battery pack – will be packaged in a rectangular-shaped box under the cargo floor.

The lithium-ion battery can be fully recharged in four to five hours by simply connecting the vehicle to any standard 110V household electrical outlet. By recharging rather than refueling, the Buick plug-in hybrid significantly improves fuel economy and reduces petroleum use. In early testing, the plug-in hybrid is capable of electric-only propulsion for more than 10 miles at low speeds.

On the road, GM’s 2-Mode plug-in hybrid system can use any combination of electric or gasoline engine power to move the vehicle, depending on the driving conditions. This differs from GM’s Voltec technology, which provides the Volt with up to 40 miles of emissions- and petroleum-free electric-only propulsion, and an overall range of more than 300 miles with its flex-fuel engine-generator.

In addition to the lithium-ion battery pack, the Buick plug-in hybrid’s powertrain features two powerful electric motors, sophisticated electronic controls and battery management systems and an efficient direct-injected 3.6L V-6 flex-fuel engine.

The Buick Business Concept, a new concept vehicle designed to showcase Buick’s future vision of “business class on the road,” made its global debut today at Auto Shanghai 2009.

The multi-purpose vehicle (MPV) was developed in China by the Pan Asia Technical Automotive Center (PATAC), a design and engineering joint venture between General Motors and Shanghai Automotive Industry Corporation (SAIC), with global design input.

The Buick Business Concept Vehicle captures the essence of the Buick form language in a thoroughly elegant and expressive design, with its taut surfaces, double sweep spear belt line, strong front and rear identities and dynamic presence.

“The Buick Business Concept Vehicle has a grand presence and makes a strong statement when it pulls up to the front of any establishment,” said Ed Welburn, GM Vice President of Global Design.

“The Chinese market and business person have some unique requirements. Our team has responded with an elegant solution to their business and personal needs.”

Classic Influences in Modern Design

According to Cao Min, PATAC Concept Car Chief Designer, the design team set out to create a modern global design for Buick, yet include a subtle Chinese essence and influence.

To achieve this balance, they sought to draw from their heritage outside the automotive industry – from classic shapes to arts and ancient relics.

The Buick Business Concept Vehicle’s dynamic exterior surfaces and “yin and yang” interior tones are drawn from diverse inspirations including the 2008 Buick Riviera concept car, Chinese artifacts and modern electronic icons. The vehicle, inside and out, communicates an orderly elegance that transcends cultural boundaries and conveys the tranquility and power of Buick.

Exterior Design – A Sense of Presence and Buick Essence

To establish their design direction, PATAC designers took the global Buick design vocabulary of sculpturally beautiful and dynamic forms established by the Riviera concept car and successfully extended it to a tall, one-box architecture.

The Buick Business Concept Vehicle develops the Buick form language further and incorporates elements of Chinese culture and artistic influences into the details. It takes the Buick design treatment to a new level of sophisticated boldness.

The famous Buick waterfall grille takes on a bolder treatment. Intricate detailing gives it an even more prominent look. The backlit Buick tri-shield logo leads into the distinctive mid-hood crease prevalent in classic Buicks and consistent across the new Buick line today.

The prominent LED headlamps show influences of popular Chinese liuli glass through three-dimensional transparent and multifaceted surfaces. Liuli is a Chinese crystal sculpture art form that incorporates cultural and modern references. It has become a popular symbol of modern Chinese prosperity.

The elongated, jewel-like headlamps are connected to the body shoulder line through a strong chrome accent that flows the length of the vehicle from the hood to the body sides, accentuating a strong double sweep spear design until it finally comes to rest wrapped around the taillights. This is the most distinctive design element of the Buick Business Concept Vehicle, as it offers a modern approach to the classic Buick double sweep spear. Familiar Buick portholes are gracefully integrated into the chrome strip extending from the headlamps.

This distinctive double sweep spear shape not only provides expressive dynamism to the vehicle profile, it is also functionally important. It defines the window line from the body sides and incorporates the rail guides for the power sliding doors. Additionally, it lowers the rear passenger sightline and adds significant shoulder room to the rear compartment.

“This vehicle was inspired by the grace and gesture of great Buicks. PATAC designers have cleverly incorporated other design cues from traditional Chinese art, such as applying a huiwen motif on the turn signals and fog lamps,” Cao Min said.

The Zitan Purple exterior color was chosen to elicit the right level of attention and respect. The color is found in rare zitan wood used for sculptures and fine Chinese furniture. This deep burnt-purple color perfectly highlights the concept’s grandeur.

Power sliding doors with no B-pillar were selected for their ability to showcase an expansive view of the interior and ease of entrance and egress.

The Buick Business Concept Vehicle sits on 20-inch, 9-spoke forged aluminum wheels, with a polished mirror finish, and low-profile tires. The outside mirrors incorporate turn signals with the huiwen motif.

Interior Design – Functionality and Soothing Serenity

Serenity and advanced functionality come to mind when entering the vehicle. The use of deep burgundy suede and subtle creams, representing earth and wood themes, are conveyed through high-quality leather bucket seats, plush vehicle carpet and a luxurious padded steering wheel. Completing the tranquil feel is a roof comprised of two full-length sunroofs that offer a celestial connection for occupants.

“Through deep burgundy suede carpet, high-quality leather interior decoration with liuli and soft, ice blue ambient lighting, we wanted to create a mobile VIP lounge for passengers,” Cao Min said.

Interior trim and features befitting Buick prestige abound such as a power central console with a deployable tablet for writing or to hold a laptop computer. The console can be moved up and down the two rows of rear seats. The second row of power captain’s chairs slide on hidden rails and swivel 225 degrees, enabling them to be adjusted to an infinite combination of orientations. Traditional huiwen patterns are embroidered onto the seats and seat backs, bringing harmony to the entire design theme.

The three-dimensional instrument cluster reaches across the entire width of the front panel and features a multi-layer information display. The instrument cluster design reflects the liuli art influence but is utterly modern in design. It is complemented by a central console with touch pad controls on either side of a cylinder-shaped roller mouse. A large LED display crowns the central console. Once again, the huiwen motif shows up as details on the wings of the instrument panel.

The OnStar security telematics feature is easily accessible on the rearview mirror, with three prominently yet tastefully displayed call buttons.

“The design of the vehicle inherits Buick’s vision for business class on the road, creating a sense that space means possibility,” Cao Min said.

Next-Generation GM Hybrid System

PATAC designed the Buick Business Concept Vehicle to accommodate the next-generation GM Hybrid System, which will be introduced in China in the near future.

The next-generation GM Hybrid System will build upon the successful belt-alternator-starter hybrid technology currently available in the Buick LaCrosse Eco-Hybrid. An advanced lithium-ion battery will help make the next-generation GM Hybrid System more powerful than the current system, improving fuel economy of vehicles with this system by up to 20 percent, depending on engine and vehicle application.

The next-generation GM Hybrid System helps optimize fuel efficiency and reduce emissions by:

-Turning the engine off at idle
-Offering brief electric-only propulsion
-Using a more powerful electric motor to enhance engine efficiency
-Extending fuel cutoff during deceleration
-Extending regenerative braking to recapture more energy
-Performing intelligent hybrid battery charging

“Developing and launching the Buick Business Concept Vehicle in China underscores the diversity, strength and depth of GM’s global design network,” Welburn said. “It also reflects PATAC’s growing role within the GM design family and China’s significance as the world’s largest Buick market.”